Case Studies
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- Super Bowl XLVI
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- Home Style Books
- The Pyramid Collection
- Staples
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- Vikings Fan Shop
- Science Fiction Book Club
- Expressions Catalog
- Nintendo
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- Quality Paperback Book Club
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- Nokia
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- In the Company of Dogs
- Crafter's Choice
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- Catalog Favorites
- Woman's Day
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- Nature's Jewelry
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- Crossings
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- Columbia House TV
- Country Store Catalog
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- Mosaico
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- Stumps
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- Doubleday
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- Young Explorers
- Colts Pro Shop Online
- Scholastic COOL
- Energizer
- My Beauty Advisor
- The Teacher Store
- Pantene
More Studies from Vikings Fan Shop
More Information
VikingsFanShop.com is the offical online merchandise partner of the Minnesota Vikings and is operated by MainGate, the Premier Event Retail and Merchandising Company in the Country. MainGate is a multifaceted merchandising and marketing company that serves numerous business partners with various channels of merchandise distribution.Vikings Fan Shop: Website Recommendations, Email Recommendations, and Email Remarketing Messages
The Challenge
This website allows Minnesota Vikings fans to purchase or browse through licensed apparel and memorabilia. In a specialty store like this one, almost all products are somehow correlated.
The Solution
Our personalization recommendation engine places a high focus on purchase activity correlations and the customer's click history, while highlighting recent popular items due to the seasonality of the sport/team.
